KLM Royal Dutch airlines has launched a new Campaign tagged “Celebs Around Town” . The campaign which is aimed at highlighting some destinations in Europe and the United States of America, will see some Nigerian celebrities traveling to some of these cities which they have affiliations with or exploring for the first time.
To make this interesting and interactive, the Nigerian celebrities will be showcasing the most interesting sights and hang-outs in the cities they visit through video posts and live interactive sessions on KLM’s social media platform as well as theirs.
The cities that will be visited throughout the month of June, include Manchester, Rome, Berlin, London, and New York. While our celebrity tour guides: Kate Henshaw will be exploring Rome for the first time, Rahama Sadau to Berlin, AY to London, Kunle Afolayan to New York, while Adekunle Gold will be flying off to Manchester.
Arthur Dieffenthaler, the Commercial Director, Air France-KLM Nigeria and Ghana said: “KLM’s global ambition is to be the most innovative customer-oriented network carrier in the world, hence we always aim to put our customers first”. The idea he says is for people to experience these destinations, to relate and show what it means from a Nigerian perspective as never been done. KLM’s global ambition he says is to be the most innovative customer-oriented network carrier in the world, hence they always aim to put customers first.
Speaking on the choice of the five selected celebrities Dieffenthaler said “In KLM Nigeria we have asked ourselves the question ‘How can we translate this into a Nigerian context?’ In order to do this, we selected five individuals who we believe really embody these ambitions. They are innovative and have a good relationship with their fans. I am sure this would be a unique experience not only for the celebs travelling but also for their fans”